I want to share with you the Showroom layout/plan that I researched for and created for my MBA thesis on Dealing with perception in the marketing of a new product - Snowy snowboards - Marketing Management MBA
You can see that there are some light blue and light pink zones. Those are the areas where every employee has to cover. Blue is for a male employee and light pink for a female. I studied to see where it’s best suited to put each employee, depending on gender and skill. It is not discrimination, it is about what each one is best suited for.
When someone enters the shop/showroom it is greeted by one of the two employees from the door. The customers is invited in and asked if she deserves a drink or to sit down while together with the sales person, they choose to see what the customers really needs, what best suites the consumer.
For further questions and remarks please leave a comment or contact me.
Print this post
Add your comment below, or trackback from your own site.
Subscribe to these comments.
Be nice. Keep it clean. Stay on topic. No spam.
You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>