Between many projects in progress, one is more dear to me. It is the new Customer Newsletter I have to design. For now I create the template of the newsletter. Soon, I will be provided with the text to go with it. The customer newsletter is a powerful marketing tool. You draw all that customers, they are happy with your products. But, in time, if you do not remind them about you they end up forgetting your name. In the same time, do not send to many newsletters to your customers, because they’ll feel attacked. Once a month is enough to bother them.
Here are some cuts from what I’ve been working on in the last day or two…
Julie Beckham gives you some very general hints in her Tips for Creating an E-Newsletter. You can check it out
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